Meet the man behind this bright idea As a trial lawyer with 25 years of experience, how did Jim Otteson get into the soda business? It’s not as far-fetched as you might think. It’s time to give soda a second chance with Luma - Soda 2.0. With the health problems associated with sugary, high-calorie sodas and artificial sweeteners, we believe you shouldn’t have to choose between wholesome and tasty. And diet sodas contain chemically synthesized artificial sweeteners that should be nowhere near your body. But soda has a bad rap that is well deserved: one can of regular soda has between 35 and 50 grams of sugar - nearly twice your daily recommended intake. Whether we call it soda, pop, or cola, Americans have had a long love affair with fizzy soft drinks. Sweetened with natural honey and nature-made monk fruit juice, Luma is a delicious, honest-to-goodness soda, with only 25 calories and 3-4 grams of sugar per 12-oz serving.
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